DraftKings sportsbook has recently announced a sports betting partnership deal with another NFL team, the Philadelphia Eagles. According to this new deal, DraftKings will serve as the official betting and daily fantasy sports partner for the professional football team.
The multi-year deal also entails some exciting aspects for the sportsbook, the team, and the fanbase. The deal comes days after DraftKings signed a deal with a rival team, the New York Giants. However, it seems that the Eagles might have beaten the Giants in this rivalry.
Naming Rights for Field Club
One of the most prominent features of this new alliance is that DraftKings has been awarded exclusive naming rights for the Field Club at Lincoln Financial Field. From now on, it will be called “The DraftKings Field Club”.
Through this lounge, visitors will be able to experience a VIP spectacle on game day. Some of the prominent aspects in the lounge include an on-field viewing area, hospitality capabilities, and other exclusive features. This will be ticketed and visitors must buy a ticket to claim the exclusive experience at this lounge, which will be open when fans are back in person.
More About DraftKings-Philadelphia Eagles Deal
This deal also extends the opportunity to DraftKings to use its name and branding on all social and digital media platforms linked to the Eagles. This involves everything from video boards to practice live streams and pop-up signs at the stadium. It will be a great fusion of the two entities, with maximum exposure in maximum areas.
Simultaneously, viewers will see a “strong branding presence” by the American sports betting company when it comes to broadcasts associated with the Eagles. This will also include the much-awaited NFL Draft Party that takes place each year.
While commenting on this new partnership, Chief Business Officer of DraftKings Ezra Kucharz said, “Be it fans at home, on the DraftKings mobile app, or inside Lincoln Financial Field, we look forward to introducing DraftKings customers and Eagles fans alike to an all-encompassing DraftKings experience.”
Fans Can Benefit from Huge Incentives
There will be huge incentives to check out from fans’ viewpoints, like a brand new free-to-play game, The Eagles Stat Showdown. This offers die-hard fans an exalted level of engagement and fun along with the possibility to win prizes. You play to win $500 each week by hitting the top score, and players can qualify for a monthly grand prize of $5,000 if playing weekly. To play the game, you will have to answer a series of eight questions.
Experts believe this deal will be huge for both entities, and the Philly fans will surely celebrate this new partnership.