Mohegan Pennsylvania Going Online Without Unibet
Mohegan Pennsylvania Casino (pictured) has decided to employ its own proprietary online casino service to replace its previous online partner, Unibet.
Unibet’s owner, Swedish operator Kindred, announced late last year it will be leaving all U.S. markets. Its presence among Pennsylvania online casinos is set to end in July, leaving Mohegan without an online casino partner in the state.
Instead of finding a new national or international collaborator, Mohegan Pennsylvania, owned by the Mohegan Tribe of Connecticut, plans to use its own in-house online casino platform in the future.
The operator detailed the news in a recent Pennsylvania Gaming Control Board (PCGB) meeting in which its license was also renewed.
Mohegan Gaming and Entertainment will use a modified version of the software behind its New Jersey online casinos operation, Mohegan Sun Online Casino, to power its new Pennsylvania operation.
As Mohegan was already considered a licensee as part of its deal with Unibet, it does not need to go through a new application process.
Both services will run concurrently for awhile, with Mohegan Pennsylvania online casino launching in April before Unibet closes in July.
Unibet’s Closure
Swedish online gambling brand Unibet’s U.S presence was one of the bigger casualties of 2023, alongside FOX Bet and Barstool Sports.
Unibet was one of the first European operators to launch in the U.S after the wave of legalization began in 2019, starting in New Jersey and Pennsylvania in 2020. It hit a respectable 11% market share in the Keystone State by the middle of that year.
However, that would prove to be the high water mark for Kindred’s flagship brand. By the end of 2023, the operator was seeing some 0.8% market share among Pennsylvania online casinos and a similar fall off in sports betting.
That also meant a revenue fall for Mohegan’s online arm, as the partnership with Unibet was the least popular online casino in the state overall.
Mohegan’s Chance
Mohegan Pennsylvania’s new online presence will be similar to Mohegan Sun Online Casino in New Jersey, which is hardly the state’s most popular online casino operation, but pulls in respectable numbers each month.
It can hardly fail to improve on the last out of 21 position it is currently in with Unibet, at any rate.
Mohegan told regulators it is committed to continuing with the Unibet operation until it closes, saying it will be able to offer satisfactory experiences to both sets of customers, even if it is going to encourage migration.
It made it clear Unibet’s Pennsylvania customers could still play, deposit, and withdraw as usual, right up until the Swedish operator’s final date of closure in July.
The Tribal casino operator also said it would support any of Unibet’s employees in Pennsylvania and elsewhere in the U.S. by offering them first option on new job opportunities when its own online operation is up and running.
Mohegan currently runs its own online casino in New Jersey and soon in Pennsylvania. But it is partnered with FanDuel for its presence among Connecticut online casinos.
Mohegan also recently opened the multibillion Inspire resort in Incheon, South Korea, which is the first large-scale casino venture by a U.S. Tribe off of American soil.
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